News Release
- Astemo, Ltd.
- FOR IMMEDIATE RELEASE
Astemo introduces advanced technologies for the SDV age at JAPAN MOBILITY SHOW 2025
Rendering of Astemo booth (exhibition location: West Hall 3, 602)
Tokyo, October 15, 2025 – Astemo, Ltd. (hereafter “Astemo”) will showcase advanced technologies and initiatives for the SDV age at the JAPAN MOBILITY SHOW 2025, held at Tokyo Big Sight from Thursday, October 30 to Sunday, November 9. Astemo is actively engaged not only in the In-Car domain, which is technology inside of vehicles, but also in the Out-Car domain, which is technology outside of vehicles including cloud and data utilization. At this exhibition, Astemo will exhibit diverse foundational technologies contributing to vehicle development in the SDV age across three areas: “Digitalization,” “Safety,” and “Environment” (West Hall 3, 602).
Digitalization
We will introduce systems and technologies that contribute to the continuous evolution of vehicles, achieved by leveraging advanced computing technologies as well as cutting-edge network and digital technologies. These include the IoV*1 Platform, which rapidly circulates data collection, software updates, and service development through onboard and backend interactions; Value Creation DX, which contributes to continuous vehicle evolution through generative AI and digital environments; and Dynamics Integrated Control Platform Technology, which optimizes vehicle dynamics according to driver preferences to deliver a more comfortable driving feel.
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*1 IoV
: Internet of Vehicle
Safety
We showcase technologies that enhance vehicle safety and comfort through AD/ADAS*2 and advanced chassis systems. Among these are our 360-degree 3D sensing Technology, which provides safety by detecting fallen objects around vehicles and road surface irregularities; NOA*3, which when combined with this sensing technology reduces driver burden and enables comfortable autonomous driving; next-generation Electric Brake meeting the demands of advanced autonomous driving; our linkless Steer-by-wire system SBWS®*4 offering safety and new value through a rich lineup; and ADAS for Motorcycle.
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*2 AD/ADAS
: Autonomous Driving / Advanced Driver Assistance System
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*3 NOA
: Navigation on Autopilot
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*4 SBWS is a registered trademark of Astemo, Ltd.
Environment
We highlight technologies that contribute to reducing environmental impact through highly efficient powertrains.
Visitors will see our debut of Rare-Earth-Free Motor, featuring a configuration with ferrite magnets for the main drive and magnet-free construction for the auxiliary drive, achieving both efficiency and stability through oil cooling. We will also exhibit next-generation mobility solutions such as in-wheel Motor and e-Axle for Small Motorcycles, which contribute to reducing environmental impact and improving ride comfort.
Immersive Theater
Visitors can experience the future of mobility—where Astemo's advanced technology realizes safety and freedom in transportation—through MX4D®.*5
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*5 MX4D is a registered trademark of MediaMation Entertainment, LLC.
Astemo Website JAPAN MOBILITY SHOW2025
About Astemo
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Astemo, headquartered in Tokyo, Japan, is a joint venture between Hitachi, Ltd., Honda Motor Co., and JIC Capital, Ltd. With 80,000 employees worldwide and operations in Americas, Asia, China, Europe and Japan, the company is a global mega-supplier in the automotive industry. The Electrification Business Division, Vehicle Business Division, and Motorcycle Business Division are engaged in the development, manufacture, sales, and service of automotive parts as well as transportation and industrial machinery and systems. Astemo is committed to creating a sustainable society and delivering enhanced corporate value.
For more information, visit: www.astemo.com