News Release
- Astemo, Ltd.
- FOR IMMEDIATE RELEASE
Astemo’s “With You” advertising campaign launched at Shinjuku and Shinagawa stations
The advertising campaign has been running since October 2025 on the Yamanote Line and at Tokyo Station,*1 with the latter campaign continuing through January 4, 2026. Astemo will deliver its message to a broad range of viewers—including working professionals, domestic and international travelers, and students—at Shinjuku Station, which is one of the world's busiest stations; and Shinagawa Station, a key transportation hub providing access to Haneda Airport. The advertisements are being displayed on the largest digital signage system in Japan, “Shinjuku Wall 456,” installed in the East-West Free Passageway at Shinjuku Station, and on 44 monitors in the Free Passageway at Shinagawa Station. Eleven different Astemo visuals are displayed sequentially on the large digital signage at both stations.
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*1
News release dated October 20, 2025, “Astemo’s “With You” advertising campaign takes over Yamanote Line”
https://www.astemo.com/en/news/20251020-01/
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News release dated November 4, 2025, “Astemo’s “With You” advertising campaign takes over “TOKYO MARU-VISION” at Tokyo station”
https://www.astemo.com/en/news/20251104-01/
Through these series of campaigns, Astemo aims to widely communicate its message: “We will continue to support free mobility with technology and enthusiasm, accompanying people’s diverse journeys and everyday moments.”
■Duration and display locations*2
【Shinjuku Station】
・Duration: December 1 – 7, 2025 (5 a.m. to 12 a.m.)
・Display locations: “Shinjuku Wall 456” and 39 digital signage displays in the East-West Free Passageway
【Shinagawa Station】
・Duration: December 1 – 14, 2025 (5 a.m. to 12 a.m.)
・Display locations: Fourty-four 75-inch monitors in the Free Passageway
*2 Please refrain from making inquiries to the stations or station staff.
“Shinjuku Wall 456,” Japan’s largest digital signage system with a length of 45.6 meters
The 75-inch monitors at Shinagawa Station
About Astemo
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Astemo, headquartered in Tokyo, Japan, is a joint venture between Hitachi, Ltd., Honda Motor Co., and JIC Capital, Ltd. With 80,000 employees worldwide and operations in the Americas, Asia, China, Europe and Japan, the company is a global mega-supplier in the automotive industry. The Electric Business Division, Vehicle Business Division, and Motorcycle Business Division are engaged in the development, manufacture, sales, and service of automotive parts as well as transportation and industrial machinery and systems. Astemo is committed to creating a sustainable society and delivering enhanced corporate value.
For more information, visit: www.astemo.com